Inside Nokia
August 17, 2009
Nokia wins Green Company of the Year award in India for its take back campaign
On August the 6th Nokia India was awarded with double accolades during the V&D 100 Awards which is the most comprehensive annual survey of the Indian telecom services and equipment industries. Nokia was chosen as the Top Mobile Handset Company of the year as well as the Green Company of the Year.
The V&D 100 ranking is the most trusted and widely used survey for those seeking statistics on Indian telecommunications. The 2008-2009 Indian Telecom Industry survey covered over 650 equipment and services companies. Nokia India for the last six consecutive years has been winning the No 1 Telecom and Equipment vendor but what makes the award special this year is the recognition for its take back campaign.
The campaign was initiated in early 2009 as a pilot across four cities. The objective was to inculcate responsible recycling behaviour amongst consumers. Awareness through the use of print media, outdoor hoardings and information shared through 1,300 outlets helped bring in handsets, accessories and batteries of almost 3 tonnes. Nokia gave surprise gifts to all who dropped in their handsets in the recycling bins and committed to planting a tree against every handset dropped. Already 10,000 trees have been planted.
From June this year, the campaign is being rolled out in phases across 15 cities. This is the first ever campaign in the telecom sector in India that has focused on creating consumer awareness on recycling and urging consumers to contribute to the well-being of the environment.
October 27, 2009
Nokia's Jucu factory in Romania is one of the world’s leading green buildings
September 21, 2009
Dow Jones Index names Nokia as world’s most sustainable technology company
August 17, 2009
Nokia wins Green Company of the Year award in India for its take back campaign
June 24, 2009
Raising awareness on mobile phone recycling in the Middle East
February 17, 2009
Nokia wins top environmental award
January 20, 2009
Nokia N79 on sale without charger in minimized sales package in the Nokia online stores
January 8, 2009
The theme is green also in India in 2009
December 19, 2008
Nokia's first recycling awareness drive in South Africa