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Nov 11 2016

Nokia recognized for pioneering work with Save the Children in India

Twitter: @Manisha_Singh21

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At Nokia we believe that being part of the solutions to today’s global challenges is our duty. We are doing so by working together with NGOs and key stakeholders, to improve people’s lives with technology and build resilience and response to natural disasters.

In a world where disasters – both natural and manmade – are increasing in frequency, the most vulnerable communities are those with a reduced capacity to cope with such dangers given their socio-economic situation. India has some of the most vulnerable communities in the world, affected by earthquakes, floods and droughts and a population of 1,3 billion people.

Rapid population growth and high population densities, poverty and unequal access to public services and infrastructure have only compounded the problem. Children are often affected most as their education, nutrition, safety and overall care and protection is jeopardized.

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Recently, Nokia was awarded the Best Newcomer to Corporate Social Responsibility (CSR) for its work in disaster resilience and social protection at the National CSR leadership Congress & Awards in India. This recognition was given for our collaboration with Save the Children. Nokia began its cooperation with Save the Children in 2014 to build resilience of vulnerable children, their families and communities in India through an integrated approach of Disaster Risk Reduction (DRR) and a social protection framework.  The project has been rolled out in 5 states - Andhra Pradesh, Bihar, Delhi, Rajasthan and Tamil Nadu - with each of the states having varied hazard profiles. The program will cover 350 villages and touch the lives of close to 1.1 million community members including 350,000 children over next 3 years.

DRR activities focus largely on preparedness, prevention and mitigation of disaster related risks. Social protection, on the other hand provides life sustaining support such as access to cash and food transfers and government insurance that enables people to absorb the knock-on effects of disasters and is expected to help in early recovery of the affected population. While DRR knowledge is life-saving, access to social protection schemes is life-sustaining. This combined approach helps prevent disaster losses from causing further social issues such as removing children from school and sending them to work, or selling off productive assets. Technology will also play a key role in providing the solution for targeting, tracking, linking and distribution of social protection entitlements, while enabling timely response during disaster.

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Some of the success stories from the program are shown in this case studies booklet prepared in cooperation with Save the Children: Building resilience: Stories from intervention in India.

Visit our People & Planet webpage for more on how we make change happen together.

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About Manisha Singh

Manisha is a communication professional with 18+ years of experience, and a recent convert to CSR and Sustainability. She’s responsible for CSR and Communication at Nokia India, which is committed to supporting communities in building resilience against disasters and connecting the un-connected. In this role, she explores how technology, particularly telecommunication technology, can enable and deliver lasting social impact.