Converging Communications as Fuel for the Business Improvement Engine

In his keynote address, "10 Rules for Strategic Innovators," Vijay Govindarajan stressed the need for C-level executives to spend less time managing the present and more time focused on creating their company's future. One of his funadmental points was that sustainable innovation often requires companies to break with their traditional way of doing business and to approach problems from a completely difference direction...In the business world, this same contrast between incremental improvement and growth trhough innovation can be seen in the difference between using technology to shave 1-2% annually off your company's costs by automating your current processes and strategically using technology to transform your business communications - achieving 30% gains in productivity and leaping ahead of your competition.