The emergence of over-the-top (OTT) offerings and streaming content has caused classical media distribution to plateau. With so much content now running through their networks, many service providers see the aggregation, advertising, sell-through or even exclusive distribution rights for TV, movies and sports as key potential areas for growth and differentiation.
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Service providers are shifting their strategies in response to changing customer expectations, new competitors and differentiating business models.
Service providers are constantly looking for ways to transform. Based on our analysis of industry trends, learn how service providers around the world are using media strategies for success.
Customer experience advantage
In the years ahead, the success of your business will be determined by one thing: the customer experience. Watch the video (1 min 36 sec) to learn how new expectations and standards will affect customer loyalty
New research from Nokia and Oliver Wyman sheds light on how the world’s service providers are dealing with disruption and defining their futures.
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- What are the major industry trends driving operator success?
- What initiatives have achieved success, and which have failed?
Find out more about strategies of successful CSPs
Focusing on the challenges of business growth, operational efficiency, customer experience and innovation, our study identified three “megatrends” common across the industry, in every region and service provider segment. Read more about the following strategic responses to telecom industry trends:
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Be the first to market to offer mind-blowing 5G speeds and accelerate your customer’s digital experience.
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See how to simplify your operations and connect the network to the business.
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Gain insights into 5G strategy best practices based on research conducted in partnership with Analysys Mason.
Based on interviews and a global survey of CSPs, explore the strategic and business opportunities enabled by AI, and approaches to overcome the barriers to implementation.
Discover how to connect the network to the business in our video series